The state-of-the-art showroom features a range of global brands including Renault, Dacia and Kia as well as a purpose-built Autoselect Used Car Supermarket.
Various job roles came with the development, such as customer service, sales positions and technical support roles.
The family-owned vehicle retailer recently added Kia Motors (UK) cars to its portfolio, expanding the number of manufacturers it represents to five across its Newry and Portadown locations.
The deal with Renault and Dacia strengthens Shelbourne Motors' relationship with the French car manufacturer, having operated a franchise of the brand at its Portadown headquarters since 2003.
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Sales Director at Shelbourne Motors Paul Ward said the expansion is a pivotal moment for the firm.
"The opening of our new £5m multi-franchise complex in Newry is a significant landmark moment for our business," he said. "It is the culmination of years of hard work and perseverance to fulfil our ambitions of expanding into the Newry and Mourne Area."
The 50,000 sq ft facility was designed by Clarman Architects and constructed by O'Hare & McGovern to include new car handover bays, a drive-in service centre and lounge-style waiting area.
Paul continued: "It's been meticulously designed and constructed to provide an unequalled sales and after-care experience to customers.
"We look forward to welcoming all of our customers, old and new to experience its sleek and modern layout with its host of technologically-advanced features.
"We have also appointed a dynamic and experienced team of 60 new staff, across a range of customer service, sales and technical support roles, tasked with delivering our ethos of exceptional choice and service to our loyal and ever-expanding customer base."
(JG/CM)
